"Transmedia is more than augmentation of digital & physical realities or their metadata.

It is the psychological fusion of process design with the creation of digital & physical identities & environments." Cy Gorman

 
 

Environments

Conceptualising and designing fertile digital and physical environments through biomagnetic metaesthetic awareness

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Identities 

Learning to identify environmental conditions as the basis of narrative characterisation and direction

 
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Fusion

Design integration of environments and identities as transmedia process and production loops